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COVID-19 Resources

We’ve been Taking Care of Potential since 1988, and there’s never been more important time to do so. Everything has changed. Just a few weeks ago, all of us were living our usual busy lives.  Now in these unprecedented times, safeguarding our lives, our families and our livelihoods is the imperative of our time.

As on a plane, you are told to put your own oxygen mask on first before helping others, we have been working hard to steady our ship and make sure our people are ok.  Now we’d like to share with you what we’ve learnt over the last 30 years and put into practice in the last 30 days.

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As in all change we’ve moved about the change curve, experiencing many of the emotions expected.  However, from a William Bridges point of view we feel we have been thrust into the neutral zone, without having had time to reflect on endings.


We must navigate the treacherous waters of the neutral zone before we get to the relative safety of the other shore (New Beginnings).  The Neutral Zone however is a place of ingenuity, taking advantage of change.  We can decide to take what control we can in this environment and make changes we were unable to do in the past.

These resources are to help you take care of the change you, your people and those close to you are experiencing.


Good luck with your journey and do use the contact area of the website to tell us your thoughts and ideas and to contact us if you would like us to help in any way please get in touch here

Tips from Our Associates

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